Etsy how do tags work

Etsy has even shown us that in some of their own suggestions about breaking things up into keyword phrases. Several examples have a word duplicated here and there. This is why. We want to rank for that exact term: bronze and opal steampunk engagement ring. Top Keywords on Etsy in October First: Connect Your Shop to eRank. Contact Us. Cookie Policy. Terms of Use. Privacy Policy. Data Protection Policy. The largest selection of tools to improve your SEO and help grow your Etsy business.

Need help? Search our help articles:. Reading time: 6 minutes Have you ever found a great keyword then realized it had too many characters to fit into an Etsy tag, so you gave up on it? Okay Then: What Are Tags? If we look at the competition for bronze and opal steampunk engagement ring: We see there is only one listing that matches our long-tail keyword.

You could if you wanted to cover all angles, but it would hold less weight than a tag that said watercolor abstract , as this would be in the order of your title, although not an exact match. Etsy wants you to write a title that a human would read, not a computer. Yes, this does look better, I think. Although it still looks like a load of tags and keywords to me. No commas, no dash, no lines. The theory is that you would then use up less of those precious characters with spaces and dashes.

I try to use a nice even sentence and then a few keywords at the end. Making sure that the beginning of my Etsy title has my main keyword, of course. Which — leaves me with a lot of work to do. No — not at all, order or tags has no relevance to search.

The order your keyword appears in your title is, however, a strong match. There are free ways to find new tags online. Firstly click on the Google images — you can immediately see that some are using the words Alpine, Beanie, Wool knit, Winter, traditional, and at the top, even more, words spring up.

You will also see under the drop-down type menu in Google search if one appears for your search term suggesting using the terms Grey wool hat. You can click on any of these and also see another list of potential keywords.

I use a Chrome browser and have installed an extension called Keywords Everywhere. It is not free. But it is a very cheap option to try.

This means that if you can use this search term to accurately describe your item, then do so. You can use Pinterest to search for keywords and tags as well. Simply search for a broad keyword for your product and see what suggestions Pinterest has. This is a great way to see if your product is already on Pinterest and how popular it is with regards to search terms.

Note:- Pinterest place their search boxes those colorful boxes at the top in order of priority. So anything at the front of the boxes might be a good fit for your product too. More help can be found with using Pinterest for your Etsy shop. Nothing wrong with using the famous Etsy search bar to look for ideas to target in your tags.

But note, these are up the minute, right now, most recent search terms and not perhaps what people will be searching for year-round.

You can now go onto Etsy and change your region at the bottom of the front page. As most of my customers are in the USA. If you search for a keyword or tag idea in the search bar, it will show other suggested keywords in orange underneath.

Note: these are more specific and will help the buyer narrow down their search. If you search for the term Noon Phase. Now clearly this indicates that without being more specific, Etsy will show you over 24, items, or anything to do with Moon Phase. All of the search results have Moon Phase close to the front of their title.

So you need to be very specific in your title. Using the words Moon Phase gold earrings is far better than Moon earrings, Gold earrings, Moon phase jewelry, or Earrings with moon. Go ahead and type in your items in a broad term and see if you can drill down the bottom of these suggestions and note down a few of those specific words in order.

Now go to your listings in your shop manager and click on listings, change to View Listings as List, and go through your titles and see if you have these exact words in your title in order? I will be doing a quick edit of my items after this and changing up some of those titles and tags. There are paid options — one is Erank. They do have a free version. Erank is useful for really getting ideas or confirming that your tag is a good one.

Of course, if you are going to invest in a tag tool, it is only as good as the information you provide it. It does not just magically pop up a tonne of perfect tags and keywords for you. Another option is Marmalead. Also paid, and three times the price of Erank at the moment. I did use Marmalead primarily as it told you how many favorites an item had. Why does this help? For example — you might tag your products with glossy pink shoes , but if you are not getting any favorites, then the buyer has another idea of what it wants with glossy pink shoes.

Yours might be for children, for example. Buyers only really favor those items they want to consider later, usually in the near future. Your tags are added in the lower section of your listing details. You can add all of your 13 tags with a comma in between, and press return, and your tags will populate automatically. When you are typing your tags — keep a close eye on your title and keep those words in order , so you stand more chance of getting an exact match with your titles.

If you are going to start the title of your item with Organic Handmade soap — then make sure your tags look like this, organic handmade, handmade soap, organic soap. Very easily. Go into your Etsy listings page, and on the right-hand side, filter all the listings you want to change. Then select either individual listings or all of them, and using the edit menu choose Change tags. Specific tags are always good.

Someone who searches for Leather diary may not be in the same buying mode as someone who searches Leather Diary A5. Therefore it makes sense to be specific in your tags and titles.

This way, you will have a better conversion rate than a shop that needs views to make 1 sale. Years ago, Etsy only allowed you to show up once per page in search. Your shop can appear several times on page 1. Page 2 and Page 3. This is much better for those shop owners at the top of their niche and selling lots and lots, but does make it much more difficult for your little newbie shop to get a look in.

You used to be able to see them at the bottom of each listing as a way to explore the platform by clicking on a tag but this is mostly gone now — maybe some countries still have it but I believe they are getting rid of this feature. Hi Raj! If you are, please make sure to post this to the HQ community forums for support or to submit it as a question for the next coaching call.

Thank you and have a great day! Thank you for the article. On the practical side on tags. Hello Peter! Thank you for reading our article. Have a great week! Your email address will not be published. Sign up below and get instant access to a collection of FREE practical guides, workbooks, and checklists that will help you start, grow and profit from your handmade shop.

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Grab the Handmade Pricing Calculator. July 21, You can watch the video or read the written version below. This is NOT true AND if you are trying to repeat all your keywords in your titles and in your tags you are Going to go crazy and Going to kill your chances at getting found on Etsy … yet so many sellers do this.

MISTAKE 2 — Repeating attributes and categories in your title and tags unnecessarily Another easy mistake to make is forgetting that the attributes and categories that you selected when you created your listing ACT as tags. Other examples they give are: Favor and flavor Hat and Hats.

You should totally pin those:. Now, practically… what does this mean? This tells Etsy your listing is pretty relevant. So… why is this important? So instead: Pick 1 or 2 phrases that best describe your item and are the most relevant — the ones you most want to be found under. Pick phrases that are not too broad and not too specific. Get your hands on this free A to Z guide to starting and growing a successful handmade shop. Know what to do and in what order to build a wildly successful handmade shop.